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Let the robots do the work — and let your people be humans

In 2019, nobody should be underestimating the power of technology. Yet, countless companies we work with don't have a proper strategy for utilizing automation in their PR, marketing and sales processes.

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A checklist: 5 steps toward better blogging

We all know that content rules, right? You have probably been given some story about it being king or queen or at minimum, belonging to the royals in some capacity. While that is true, we think a...

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Recession marketing basics

Most business owners have probably heard that there is a recession on the horizon. When you’re someone who owns and runs a small business, you’re always waiting for the other shoe to drop. The...

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The local search landscape

There are nearly 2 trillion searches being performed on Google every year. That’s approximately 5.5 billion searches that take place every single day.

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4 to-do items for more successful Facebook campaigns

Facebook has done a great job empowering marketers and small business owners with the ability to set up and launch new Facebook and Instagram ads. But getting those campaigns to deliver the performance...

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Send more leads: the digital marketing and sales breakdown

The story typically starts like this. We’re projecting fourth-quarter revenue to be down by 35%, which could very well spill over and negatively impact profit in the first quarter of next year. The...

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